AI tailored to your company's needs.
Training, strategy consulting or a quick Lunch & Learn. Whichever it is, we make sure the outcomes touch your team's daily work.

Enterprise AI Training Programs
From decision-maker to practitioner, nine role-specific programs. For employees at every level.

AI Strategy and Implementation
We start with the AI-First Index, select the right use cases and launch your first pilot in 90 days.

Lunch & Learn
Focused 2-hour sessions on 15+ topics for teams that want a quick touch.

Keynote Talks
For events and conferences: a talk, a spark of awareness, a starting point.
Nine role-specific programs.
Nine programs designed around everyone's work, from decision-makers to practitioners. Case-based and applied to your team's real workflows.
AI for Senior Executives
1 dayAwareness and Expertise Program
2 daysAI for Educators
1 dayTrain the Trainer (certificate)
5 daysAI Coaching Program
10 weeksAI CFO Claude · enterprise training
4 hoursAI CMO Claude · enterprise training
4 hoursClaude Mastery Training
1 dayChatGPT Mastery Training
1 dayDetail pages by role: executives, human resources, sales and marketing, finance.
Who it's for
Employees at every level. From executive to specialist, from function to function.
Request a ProposalWe start by measuring, not guessing.
With the AI-First Index we measure your organization's AI maturity across 6 dimensions, select the right use cases and launch your first pilot in 90 days — together with the C-level.
See the AI-First Index- Use case portfolio and ROI estimation model
- A concrete 90-day roadmap
- AI governance
- Individual C-level coaching
- A custom AI agent for your organization
Focused 2-hour AI sessions.
Lunch-length deep dives on 15+ topics for teams that want a quick touch.
Plan a Session- AI + Finance, Marketing, HR
- Strategy, Data, Ethics, Governance
- Claude / ChatGPT / Gemini / Copilot advanced
- Agentic AI and prompt engineering
On stage: energy, evidence and a clear message.
Keynote talks for events and conferences. Dozens of stages of experience, including "The Right Answer, the Wrong Question" at TEDxOSTIM.
Invite Me to Your Event
9 modules, at your own pace.
Defne İncekara Academy takes training off the calendar. An online video program: your team starts whenever it wants, with executive resources and organization-ready templates included. Launching September 2026, pre-registration is open. Course videos are in Turkish.
See the Program- 9 video modules, self-paced
- Executive scenario video and quick-start recap
- On-the-job usage guide with example cards
- 30-day pilot plan template
- AI policy mini-guide and checklist
92 organizations, 4,830+ participants.
From holdings to banks, from universities to public institutions. Below is a selection of the organizations that allowed their names to be published.
Holdings
Borusan Holding · Doğan Holding · Kibar Holding · Yaşar Holding
Finance
Akbank · Kuveyt Türk Participation Bank · QNB Banking and Financial Services
Retail & Consumer
Boyner Group · BR Mağazacılık
Automotive
Doğuş Otomotiv · Otokoç
IT / ICT
Global Bilgi · sahibinden.com
Public Sector & Higher Education
Republic of Türkiye Ministry of Youth and Sports · Özyeğin U.
"Our view of AI shifted from an operational tool to a strategic priority. From technology to HR, from procurement to brand, everyone now writes prompts, produces content and automates their processes. The most visible change was in the requests coming in; the questions we get are now far more business-focused."
Barış TopuzluDirector of Technology and Digital Strategy · The Marmara Group"We quickly learned which AI platform to use in which situation. We launched our AI pilots and saw significant improvements in our business processes."
Reha ÖzkanHead of BU · BSH TürkiyeCommon questions about services.
Which training programs are available?
Role-specific programs: AI for Senior Executives (1 day), Awareness and Expertise Program (2 days), AI for Educators (1 day), Train-the-Trainer — certified (5 days), AI Coaching Program (10 weeks), AI CFO Claude and AI CMO Claude (4 hours).
What is a Lunch & Learn?
Focused 2-hour sessions for teams that want a quick start. 15+ topics: AI + Finance, Marketing, HR; strategy, data, ethics, governance; advanced Claude / ChatGPT / Gemini / Copilot and agentic AI.
How does strategy consulting work?
We start with the AI-First Index maturity assessment, pick the right use cases and bring the first pilot to life in 90 days — together with the C-level.
How do I get a proposal?
You can request a proposal for your team via the contact page; we clarify your needs in a short conversation and recommend a program tailored to your organization.
How do you choose an enterprise AI trainer?
Look at four criteria: real enterprise field experience, role-specific content design, measurable outcomes and verifiable references. Defne İncekara has trained 4,830+ participants across 92 organizations with 25+ years of enterprise technology experience; the reference list and participant reviews are public. Detailed criteria: enterprise AI training guide.
What determines enterprise AI training pricing?
Pricing depends on the number of participants, program length (from a 2-hour Lunch & Learn to a 10-week coaching program), format (on-site or online) and the depth of organization-specific content. A tailored proposal follows a short needs conversation.
What is AI literacy training?
Foundational training that helps employees understand AI, know its risks and use it correctly in their work. Article 4 of the EU AI Act makes it an obligation for organizations to ensure a sufficient level of AI literacy among staff; programs are designed to this scope and documented with a certificate of completion. Details: AI literacy guide.
Not sure which one is right for you?
In a short conversation we clarify your needs and pick the right program together.