From understanding AI to working with it.
I deliver AI training and strategy consulting to organizations.
For your team, or for yourself?

Train, measure, embed
Starts with measurement, continues with a one-day training, and settles into the organization through role-specific programs and coaching.
See the services
12 modules, at your own pace
An online video program. Watch in any order and receive a QR-verifiable certificate when you finish.
Join the AcademyFrom the TEDx stage: The Right Answer, the Wrong Question.
I turn enterprise experience into real results.
Across a career of more than 25 years at Andersen, PwC, Vodafone, IBM and Ericsson, I led big data, analytics and digital transformation projects. Now I channel that experience into helping organizations achieve real results with AI. Not slogans — skills that touch the work from day one.
- Harvard Business School AI · Vjal Institute AI · Outskill AI Generalist
- ICF Accredited Professional Coach · John Maxwell Leadership Coach
- Nine role-specific programs, from executive to practitioner
97 organizations, from holdings to the public sector.
With the AI-First Index, start by measuring, not guessing.
A 6-dimension AI maturity assessment. At the end of a 10-minute survey, a personalized mini-report for you and an aggregate report for your organization.
- Measure your organization's AI maturity
- See your strengths and weaknesses across 6 dimensions
- A roadmap to launch your first pilot in 90 days
- Role-specific training recommendations
Programs that touch the work.

Enterprise Training
Nine role-specific programs, from one day to 10 weeks. From decision-maker to practitioner.
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Strategy & Implementation
Consulting that starts with the AI-First Index and launches your first pilot in 90 days.
How it works
Lunch & Learn
Focused 2-hour sessions on 15+ topics. A fast on-ramp for your team's agenda.
Topics
Keynote Talks
Stage talks for events and conferences. Energy, evidence and a clear message.
As a speaker
Defne İncekara Academy is live.
An online AI training platform for your organization. 12 video modules; your team signs up with a company code, watches in any order and earns a certificate on completion.
Explore the AcademyCommon questions.
Who is Defne İncekara?
Defne İncekara is an AI strategist, trainer and speaker who provides AI training and strategy consulting to organizations. She previously served as Director of CRM & Digital Services at Ericsson and Director of Big Data & Analytics for the MMEA region at IBM, and brings 25+ years of enterprise technology experience.
What services does she offer?
Enterprise AI training programs, AI strategy and transformation consulting, Lunch & Learn sessions and keynote talks. Training is designed by role, from senior executives to practitioners.
Who is enterprise AI training for?
For employees at every level: decision-makers, managers, specialists and trainers. Programs range from one-day awareness sessions to 10-week coaching programs.
How many organizations and people have been trained?
6,210+ participants have been trained across 97 organizations — from holdings to universities, from the public sector to SMEs. See the references
How can I request a proposal?
You can reach out via the contact page or at dincekara@icloud.com. We clarify your needs in a short conversation and prepare a proposal tailored to your organization.
Defne's AI Corner
A newsletter on how to apply AI to your work. Practical, actionable, no filler.