From understanding AI to working with it.

“A truly valuable trainer who does not just transfer knowledge but teaches you how to learn. Her impact is not limited to individual development either; she has a vision strong enough to change how a company sees AI at an organisational scale.”

“In all three trainings held with the organisation I work for, there was great and varied knowledge, different AI tools, and most importantly a subject like this delivered hands-on to people across the company in a way that made the training enjoyable. Thank you again, Ms. Defne.”

“A small group of us from our company, which operates in the finance sector, took a Claude-focused AI training from Defne İncekara. The material shared with us before the workshop and the assessment used to gauge our level were well thought through. On the day itself, both the fluent, genuinely engaging way she established the logic of the subject and the examples showing how we could put AI to work in practice were very useful. The only downside was the anxiety of realising how boundless the subject is and wondering how I will keep up with everything new, but I found the training highly successful.”

“I met Defne through an AI training on Saturday, 15 November 2025. It was my day off, my mind was already elsewhere, and I walked in wondering why I had bought the training and whether I would even concentrate. I walked out glad that I came. Defne has a deep command of the subject, gave a clear answer to every question, shared her own experience, and even showed us how to configure the settings of the platforms we use, which I still rely on today. After five hours our batteries were flat, but she was still ready to keep going: let us do another hour, let me show you more. I had missed seeing people who love their work this much and care this much about the person in front of them. So if you want to bring an AI training into your company, I said, take it from Defne with your eyes closed. Thank you again for the respect you show your work and for all your effort, Defne.”

“Approaching a field that evolves and renews itself as fast as AI not only with theory but with current examples, hands-on applications and practical approaches that hold up in business made the training far more effective and lasting. Her command of the subject, her ability to convey complex topics clearly and fluently, and a presentation style that draws participants into the process meant both my team and I got a great deal out of it.”

“The AI training we did with Defne was a truly valuable experience for me. What I valued most was that she didn't just explain the topic — she helped me keep my finger on the pulse of the field and feel current. Her delivery is remarkably clear and fluent; she brings even difficult subjects down to a language everyone can understand.”

“We received AI for Marketing training from Defne and I'd highly recommend it, especially for anyone struggling to bridge today's fast-paced strategic and tech developments with their day-to-day reality on the ground. With her strong grasp of where AI is heading and a hands-on display of specific tools, she gave us a concise overview and real cases that generated real benefits — for our business and for us as individuals. In conclusion, her session is a great way both to sanity-check your current AI readiness and get a few wake-up calls.”

“It was a very productive training — practical, interactive and never stuck in theory. It helped our teammates imagine how to use AI beyond a simple chatbot and how to digitalize their processes with AI agents.”

“After the training, I built four different applications with AI development tools and integrated AI into the daily work of our organization.”

“We quickly learned which AI platform to use in which situation. We launched our AI pilots and saw significant improvements in our business processes.”

“I've been using AI actively for two years, yet the training gave me a completely different perspective. We established standardization in the team, and both speed and accuracy improved.”

“It took the awareness we already thought we had to a much higher level. Our integration process gained real momentum.”

“Thanks to the training I've attended, a single day started to feel worth a month to me; once I truly learned everything I thought I already knew, I realized how much I didn't know.”

“As someone who actively uses AI, I didn't know what to expect from the training. Defne's training opened up dimensions of AI I hadn't seen before.”

“She explained very clearly how we can use AI tools according to our needs. It was an immensely useful training.”

“In my fast-paced work life, she taught me how to integrate AI into my real work. It doubled my speed in the real estate sector.”

“I was already using Claude and ChatGPT in my daily life. But today's training was a deeper, more hands-on experience. We dove into areas I'd never explored; my horizons expanded and I had the chance to try out new fields.”

“From morning to evening, I didn't notice how the day flew by. It turns out I only knew ChatGPT. Now I'll move forward on this path with more confidence, with clearer knowledge and knowing which tools to sign up for.”

“I thought I was using AI, but with this training I realized I actually knew very little; now I've truly started to learn.”

“From ChatGPT to AI agents, the doors of the AI world opened with a completely new perspective. With her experience and energy, she made us all say, 'The future is here!'”

“It was the best AI training I've had in a long time.”

“We discussed how we can design the future together in AI and the textile sector. Eight hours packed full of value.”

“Every minute was packed with value; I hadn't attended such a content-rich training in a long time.”

“It was a mind-opening conversation on AI literacy, current applications and future projections. We didn't notice how the time flew by.”

“Our view of AI shifted from an operational tool to a strategic priority. From technology to HR, from procurement to brand, everyone now writes prompts, produces content and automates their processes. The most visible change was in the requests coming in; the questions we get are now far more business-focused.”